NewFocus™ - Sublingual Lutein & Zeaxanthin For Eye Health. Now in a Liposomal Delivery for Even Better Absorption!
NewFocus™ - Low Cost, High Absorbency, For:
  • Healthy Eyes
  • Anti-aging of Eyes
  • Preventing Vision Loss
  • 900% better absorbency compared to tablets

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NewFocus® Eye Health Ingredients

There are many reasons for vision loss from premature aging of the retina and lens. Lutein and Zeaxanthin were identified in 1995 as the only two Carotenoid antioxidants specific to lens and macula health.

Selectively accumulated from plasma and deposited in the lens, macula, and lungs, these two Carotenoid antioxidants filter light and protect the retina.

The macular pigment, composed of Lutein and Zeaxanthin, functions as a colour filter to protect the light-sensitive photoreceptor cells (responsible for visual acuity) from ultraviolet-light-originated free radical damage. Recent studies have shown an even greater need for Zeaxanthin and so we have now increased the content to the highest available.

This improved formulation developed in 1996 contains Gingko Biloba, Lutein, and a 25 times increase of Zeaxanthin. The objective was to make the most effective delivery system. The results have far exceeded the expectations of all those concerned. Now NewFocus™ is an international best seller. Doctors and their patients in the USA have used adjectives like “miraculous” to describe the improvements after using Lutein formulation for a brief 2 to 4 months.

Click HERE to download instructions for use and FAQ's 

What is Lutein Extract?

One of the newest discoveries in nutritional research is the role of the Carotenoid Lutein. Carotenoids are botanical pigments that give certain plants their distinctive red, orange and yellow colours. Beyond their broad-spectrum antioxidant activity, Carotenoids have an affinity for specific organs in the body. In the case of Lutein (the pigment that gives a sunny yellow colour to corn and marigolds), that organ is the eye.

Lutein is concentrated in the macular region of the retina and the lens, where it is most needed to protect against photo-oxidation (free radical damage). This is because the process of vision involves light being focused through the lens onto the retina. The macula or centre of the retina receives the most light. Its millions of cells, which provide the sharp vision needed to see clearly, are bombarded with light on a daily basis.

Light is an oxidant; when it strikes the fatty acid of the macular region, damage can occur. Lutein, a potent antioxidant, can help maintain the integrity of the macular tissue where it is concentrated, and also protect the blood vessels that supply the macular region.

It is recommended Lutein be taken with food with a low fat content for best absorption. This does not apply if taking the sublingual Lutein spray, which ensures perfect absorption

What is L-Taurine?

Taurine is an amino acid from protein, found in high levels in the retina, and is thought to protect against both ultraviolet light and toxic substances. Unlike the other amino acids, taurine is not incorporated into proteins, but exists independently in tissue, most abundantly in the retina, platelets, muscles, and the nervous system.

L-Taurine helps with the reduction of oxidative damage to the eyes, the delivery of nutrients into retina cells, the cleaning-up of waste products in the retina, and protection against glucose damage (especially in diabetics).

What is Optisharp® Zeaxanthin?

Zeaxanthin is a structural isomer that belongs the carotenoids family. Carotenoids are synthesized by plants for coloration and absorption of light.

Lutein and Zeaxanthin are the only Carotenoids and the most dominant pigments in the macular region of the retina and the lens. Their antioxidant properties help maintain the integrity of the blood vessels that supply the macular region of the retina, providing protection from photo-oxidation, the result of light striking the fatty acids in the retina.

Taking lutein and zeaxanthin – through green leafy vegetables or dietary supplements – increases macular pigment optical density (MPOD) in human eyes – which in turn reduces the risk of age-related macular degeneration (AMD).

What is Vitamin B3 (Niacinamide)?

Niacinamide can be made from niacin in the body. Niacin is converted to niacinamide when it is taken in amounts greater than what is needed by the body. It is helpful for the proper function of fats and sugars in the body and to maintain healthy cells.

Niacinamide is also used to treat and prevent cataracts, among other conditions such as pellagra, such as pellagra, schizophrenia, hallucinations due to drugs, Alzheimer’s disease and age-related loss of thinking skills, chronic brain syndrome, depression, motion sickness, alcohol dependence, and edema.

What is Vitamin E (D-Alpha Tocopherol Acetate)?

Vitamin E is an important vitamin required for the proper function of many organs in the body. It functions as an antioxidant and protects the body via its roles in anti-inflammatory processes, inhibition of platelet aggregation, and immune enhancement.

Age-related macular degeneration (AMD) and cataracts are among the most common causes of significant vision loss in older people. Vitamin E, because of its antioxidant functions, helps to prevent or treat these conditions. It has been found to reduce the risk of cataract formation and enhance lens clarity while reducing age-related lens opacification. The formulations of vitamin E, together with other antioxidants, zinc, and copper is promising in slowing the progression of AMD in people with early-stage disease.

What is Bilberry Fruit Extract?

Bilberry (Vaccinum myrtillus) is a European berry shrub very similar to the blueberry or huckleberry found in the United States. It is one of the most trusted herbal medicines for eye health. Bilberry fruits contain chemicals called anthocyanosides that support good circulation in the small capillaries around the eyes.

Bilberry has beneficial effects on many disorders from poor vision and diabetes to high cholesterol and blood pressure. Because capillary damage is the most major factor in a number of eye diseases, such as diabetic retinopathy, glaucoma, and cataracts, bilberry extracts are often promoted as a source of protection against these diseases.

What is Gingko Biloba Leaf Extract?

Ginkgo is an herb used to make “extracts” that are used as medicine.

Ginkgo is often used for memory disorders including Alzheimer’s disease and conditions that seem to be due to reduced blood flow in the brain, especially in older people. These conditions include memory loss, headache, ringing in the ears, vertigo, difficulty concentrating, mood disturbances, and hearing disorders. Some people use it for other problems related to poor blood flow in the body, including leg pain when walking (claudication), and Raynaud’s syndrome (a painful response to cold, especially in the fingers and toes).

Ginkgo has also been used for eye problems including glaucoma, diabetic eye disease, and age-related macular degeneration (AMD).

What is Phosphatidylcholine-Glycerin Complex (Liposome Proprietary Blend)?

Phosphatidylcholine is a source of choline and helps to process fats and support cell membranes. It is a primary constituent of liver cell membranes and has been shown in numerous studies to protect liver cells from damage from toxins as well as to help circulate lipids in the bloodstream. It is also a major component of bile, which is needed for fat metabolism. Phosphatidylcholine has been found to have the potential to help maintain normal levels of cholesterol by improving its metabolism and excretion from the body.


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